ABOUT US
THE POSSIBILITIES IN A CUP OF COFFEE. Quietly started when I/Lee left Toronto for the Ontario countryside. The idea was simple: block out all industry trends and any competitive pressures to just focus on the coffee. I wanted to have a company that exclusively worked with amazing and talented coffee producers, so that I could highlight the unique flavours with no exceptions or compromises. This means not settling for the ordinary, or using blends, or hiding behind empty branding.
EVERY COFFEE IS UNIQUE. This is the guiding principle at Quietly. Every cup reflects the farmer's approach, the complex interplay of of soil, sun, and rainfall, as well as all the choices made when processing and milling the ripe cherries. At Quietly, we work to showcase and celebrate these particular and individual qualities. A coffee might have the juicy bite of fresh fruit, or the big brightness of berries, or it could have the deep sweetness of maple syrup. We work batch-to-batch, crop-to-crop, and harvest-to-harvest to celebrate the wonderful story behind and in every cup.
THE QUIETLY APPROACH. We have a signature style and use it to roast our entire menu. We rely upon our strong ethical mandate to support producers and farmers through tangible, real, and long term support. We passionately seek to forever do better on the many social and political links between our producer network and your cup. We want to help people experience the diversity and variety of flavours inherent to fresh and seasonal coffee, which demands equitable trade, transparency, honesty, and the distinctive Quietly roast style.
